
Presumably, it has never been a good time for the humanities. Perhaps because it is simply in the nature of these disciplines to find themselves perpetually in crisis, lagging behind the times, dragging their leaden feet made out of indelible words, asking for more and more time in a civilization perpetually in a rush. They are constantly on the edge of a precipice, but we cannot deny that, while they awkwardly balance on the edge, they do enjoy magnificent views. After all, our fields do not thrive on security, on solid facts, on controlled experiments with measurable outcomes. Rather, they follow the works and tribulations of that most fickle of earthly species that gives the disciplines their collective name, the human. And like their namesake, the humanities are subjective, slow, and terribly inconvenient. Yet without this nuisance that, at universities, usually comes in the form of compulsory survey courses, “fun” but “useless” writing assignments, and endless reading lists, higher education would become quite an uncanny affair not unlike Olimpia, one of the first humanoid automata in Western literature, who “might be called beautiful if her eyes were not so completely lifeless."[1]
No doubt, an institution with little emphasis on the humanities would still produce an excellent, reliable, intellectual workforce sprinkled with a genius or two: the hoodie-wearing Silicon Citizen who eats bottled food, exercises regularly, has a considerable Twitter following, reads book summaries on Blinkist (“big ideas in small packages,” the company’s slogan goes), creates start-ups, and is obsessed with optimization, design, high-impact entrepreneurship, and that concept “blitzscaling” that smacks of inflated globalization and fascist regimes
Another publication by a Stanford professor, Dev Patnaik’s Wired to Care (2009), similarly attempts to shape the minds of Silicon Citizens by introducing empathy as the driving force behind product design and the workplace.[4] “Companies, and indeed organizations of all kinds," he argues, "prosper when they tap into a power that everyone already has: the ability to reach outside ourselves and connect with other people” (6). This because “having an emphatic connection to the world around you can reveal huge opportunities that everyone else was missing” (143). Patnaik teaches another very popular course at Stanford, Mechanical Engineering 216, “Product Design: Needfinding,” that each year has a “corporate sponsor that pays for the right to have fifty of America’s best and brightest try to solve one of its pressing business needs” (152). As noble as Patnaik’s idea of empathy might sound, it smacks of monetization and, as in Reich, Sahami, and Weinstein’s project, it reduces the term to a business strategy based on keywords and the generation of wealth for companies. Such an approach is quite problematic. And although their publications and courses do make some positive difference in the education of the Silicon Citizen, a critique of their work is also necessary.
Patnaik’s project, too, does not take literature into consideration. It has an anecdotal structure where the examples to be emulated are such companies as Starbucks, Disney, Mercedes-Benz, and Harley-Davidson, and capitalist CEOs such as Lou Gerstner, Joe Rohde, and Nina Planck. The book very much reads like a tale straight out of medieval Britain and King Arthur’s Knights of the Round Table. Gerstner came to save IBM and he “broke up dysfunctional fiefdoms, slashed operating costs, and streamlined decision making” (32). The Silicon Citizen clearly suffers from a chronic hero-worship illness while claiming to thrive on tradition-breaking and on shunning of authorities. Words such as “faster,” “competitors,” “courage,” “risk,” “new,” “outperform,” and above all “growth,” compose Patnaik’s book but also the basic vocabulary of the Silicon Citizen. Empathy for your client will allow you to make a better product and outperform your competitors.
Furthermore, “needfinding” sounds a lot more like need-making. Rather than finding solutions to existing problems, in Adrian Daub’s words, tech companies “end up reconfiguring your ideals in order to justify their business model."[5] Problems are solved that aren’t worth solving. Or, rather than solving existing problems, new problems are created but only ones that can be solved by those who created them. As Aimé Césaire wrote in 1950, “a civilization that proves incapable of solving the problems it creates is a decadent civilization.”[6] Too often, venture capitalists invest in projects that benefit the few. But Silicon Valley’s facilities are maintained by the invisible and unrecognized labor of a vast number of immigrant, Hispanic, and Black bodies.[7]
Yet the Silicon Citizen prevails, the founder-worship persists, companies such as Facebook, Google, and Amazon continue as prime examples in new publications on technology: it suffices to open Patnaik’s but also regrettably Reich, Sahami, and Weinstein’s monograph and there emerges already on the first page that Machiavellian technique of instructing the prince through the notable examples of past rulers. In current publications, instead of Alexander the Great and Julius Caesar, the examples are Jeff Bezos, Mark Zuckerberg, Elon Musk, and Peter Thiel. As Daub has aptly pointed out, what is painfully old is repackaged as new to “deprive the public of the analytical tools” pertaining to the critical approach to the problems created by the tech-world, and to further “disenfranchise all of the people with a long tradition of analyzing these problems—whether they’re experts, activists, academics, union organizers, journalists, or politicians” (5). Students without a doubt benefit greatly from their courses that include lectures by star computer scientists, CEOs, and policy makers. But should we stop there?
From reading these publications and from my own observations as a recent denizen of Silicon Valley and lecturer in the Division of Literatures, Cultures, and Languages at Stanford, it is obvious that there is an urgent need for recalibration. This is perhaps what Nicole Wong, the former deputy chief technology officer (CTO) of the United States, had in mind when she called for a “slow food” movement in technology.[9]
From my neck of the academic woods, I believe that the following three ideas are key in the elaboration of a slow movement in technology: the idea of judgment, the idea of moderation, and the idea of love. There is an urgent need for the practice of judgment[11] especially now that Big Tech blatantly disenfranchises humanistic thought by claiming that no previous analytical tools or traditions can possibly be used to understand its products and strategies.[12] The type of ethics envisioned by Reich, Sahami, and Weinstein to counteract Big Tech’s strategies of intellectual disenfranchisement overlaps and can be trained through the practice of moderation (misura), or temperance, and limit.[13] Finally, the “emphatic connection to the world” that Patnaik promotes as the driving force behind product design and successful companies is a kind of training of citizens “to love” through literature and the arts.[14] For our purposes, all three ideas have been respectively elaborated within a contemporary context by scholars such as D. N. Rodowick, Franco Cassano, and Martha C. Nussbaum. I am greatly indebted to these thinkers who have shaped my pedagogy and research. However, given the space constraints of this piece, in what follows I will focus solely on the idea of judgment.
What is judgment? What does literature have to do with judgment? And how is judgment relevant to the education of the twenty-first-century technocitizen?[15] For one, the practice of judgment takes time and involves communal effort. Judgment ideally is the product of slow thought and reflection. As Rodowick defines it, “judgment is a quotidian practice that is reflexively exercised whenever we fail to find an overarching concept or rule to guide experience of whatever kind or quality” (vxi). Where laws—whether moral, religious, or societal—provide no definite pronouncements, we are asked to exercise our judgment. Furthermore, the practice of judgment is concerned not so much with reason, but with an “affirmation of our freedom to remake in community our experience and understanding of the world" (ibid). Such a practice is intersubjective and “brings individuals into communities” in order to “give coherence and meaning to human experience" (xvii). In other words, the practice of judgment takes place not in isolation but insofar as we can test our opinions against those of others. Thinking is individual, judgment communal. Both must converge for the advancement of knowledge and the continuous reevaluation of humanity. For where thinking lacks, witch-hunts prevail; and where judgment is absent, dictatorships are born. The lack of both is a holocaust. Today, the practice of judgment is of utmost importance, especially in the area of technology where policy and laws notoriously lag behind.
If we were living in a direct democracy, we could all gather on the city square and chat, provoke one another, and polish our concepts. Alas, in our times this is quite impossible. And it is wrong to assume that online platforms are a viable replacement for the city square. Online, there is no accountability, no nuance, nor tolerance for boredom which thought seems to require. It is one thing to critique someone’s thoughts in presence, an entirely other thing to write a nasty comment and immediately disappear into the comfort and shelter of one’s own home. It is then unsurprising that one of the few remaining sacred spots where judgment can be practiced is the classroom.
Here is an example: In my “Literature and Technology” class that I’ve taught at the University of Chicago and at Stanford, I usually assign nineteenth- and early twentieth-century novels that students either do not know or do not usually associate with technology or machines. My goal in doing so is to challenge students to think about technology in broader terms than those outlined in science fiction and fantasy, but also within academic disciplines that have nonfictional narratives as primary sources and main output. One book that I like to assign is Carlo Collodi’s Pinocchio (1883). Here are the topics that the reading and discussion of this novel prompts in the classroom: Animism and what it means to be alive or dead; consciousness; intelligence; the mind-body dualism; the Turing test; ethics; nonhuman agents; human-machine interactions; embodied intelligence; artificial intelligence; artificial life; the concept of humanity and who and what counts as partaking in it or not; speech and voice recognition; education; machine learning; evolution; robots; wireless technologies. A scientific paper on each of these topics might provide students with immediate, verifiable, and applicable answers. But nothing hones thinking, the art of conversation, and judgment like the act of sitting around in a classroom, listening to one’s peers’ interpretations, expressing one’s own, and then collectively exploring the nuances of each of the aforementioned problems. The role of the instructor in this context, as Rodowick writes, lies in “helping others bring forth whatever thoughts and opinions they are capable of bearing and communicating.”[17] Thinking and judging are then political acts, i.e., acts shared and exercised in public.
Furthermore, each time we as individuals, as scholars, or representatives of a generation or an era reread Pinocchio, the novel is renewed and becomes a source of renewable energy for the spirit. As Massimo Riva writes, “Collodi did not write his masterpiece with technology in mind. Yet [Pinocchio] can indeed be read as a response to technological change and its effects on our shifting idea of the ‘human.’”[18]
I encourage students and scholars to contribute and keep contributing to this conversation with proposals (legible to the general audience) from but not limited to Black, Ethnic, and Indigenous Studies, Gender and Sexuality Studies, Decoloniality, Cultural Studies, and from every corner of the literary world. We need a plan, a roadmap, if we want the future to be navigable; if, as Dante wrote 800 years ago, we don’t want “to live [our] lives as brutes / but be followers of worth and knowledge.”[20]
[2] - Reid Hoffmann in an interview with Tim Sullivan: “Blitzscaling is what you do when you need to grow really, really quickly. It’s the science and art of rapidly building out a company to serve a large and usually global market, with the goal of becoming the first mover at scale. This is high-impact entrepreneurship. These kinds of companies always create a lot of the jobs and industries of the future. For example, Amazon….” In Tom Sullivan, “Blitzscaling: The chaotic, sometimes grueling path to high-growth, high-impact entrepreneurship,” Harvard Business Review (April 2016), https://hbr.org/2016/04/blitzscaling, last accessed April 13, 2022.
[3] - Rob Reich, Mehran Sahami, and Jeremy M. Weinstein, System Error: Where Big Tech Went Wrong and How We Can Reboot (New York: HarperCollins, 2021), p. 251.
[4] - Dev Patnaik, Wired to Care: How Companies Prosper When They Create Widespread Empathy (New Jersey: FT Press, 2009).
[5] - Adrian Daub, What Tech Calls Thinking: An Inquiry into the Intellectual Bedrock of Silicon Valley (New York: FSG, 2020, p. 4).
[6] - Aimé Césaire, Discourse on Colonialism, trans. Joan Pinkham (New York: Monthly Review Press, 2000).
[7] - Chris Benner and Kyle Neering, “Tech’s Invisible Workforce: A Closer Look at the ‘Invisible’ Subcontracting Trend in Silicon Valley,” March 29, 2016: https://www.wpusa.org/research/techs-invisible-workforce/, last accessed on April 19, 2022. I thank my student Luca Messarra for bringing this report to my attention.
[8] - Boris Pahor, 1967, Necropolis, trans. Michael Biggins (Edinburgh: Canongate, 2020).
[9] - See for instance, Eric Johnson, “Is It Time for a ‘Slow’ Movement on the Internet?” Vox: Recode, September 12, 2018: https://www.vox.com/2018/9/12/17848368/nicole-wong-cto-google-twitter-slow-food-tech-internet-congress-regulation-kara-swisher-podcast, last accessed 19 April 2022.
[10] - Karel Čapek, 1920, R.U.R. (Rossum’s Universal Robots), trans. Claudia Novack (New York: Penguin, 2004), 34.
[11] - For my conception of judgment as outlined in the thought of the philosopher Hannah Arendt, see David N. Rodowick, An Education in Judgment: Hannah Arendt and the Humanities (Chicago: University of Chicago Press, 2021), pp. xvi-xvii.
[12] - Daub’s book offers an excellent critique of Big Tech’s disenfranchising techniques.
[13] - For the concept of moderation or (in Italian) misura, I am indebted to the thought of Albert Camus and, above all, to Franco Cassano’s “southern thought.” See Cassano, 1996, Il pensiero meridiano (Bari: Laterza, 2005), trans. Norma Bouchard and Valerio Ferme as Southern Thought and Other Essays on the Mediterranean (New York: Fordham University Press, 2012), p. l: “The idea of ‘moderation’ alludes in fact to a criterion of equilibrium that rescues thought from the mythology of progress. […] This behavior [of the West] reveals a true passion for excess, while moderation presupposes that none of the extremes be considered absolutely positive or absolutely negative.” The lesson here is of misura not as a banal “happy medium,” but as a “complex and courageous construction that seeks to save the multiplicity of life forms, giving back to each, with a single act, its value and completeness” (Cassano, p. xxxii).
[14] - See Martha C. Nussbaum, Political Emotions: Why Love Matters for Justice (Cambridge, MA: Belknap Press of Harvard University Press, 2013). Nussbaum argues that “all of the core emotions that sustain a decent society have their roots in, or are forms of, love—by which I mean intense attachments to things outside the control of our will.” The political cultivation of this emotion will allow us “to see the uneven and often unlovely destiny of human beings in the world with humor, tenderness, and delight, rather than with absolutist rage for an impossible sort of perfection” (15).
[15] - By “tech citizen” I mean any individual inhabiting a given community and engaging with technological devices and virtual networks on a daily basis. At the extreme point of the tech spectrum is the Silicon Citizen.
[16] - Rodowick, An Education in Judgment, p. xvii: “an education in judgment, whether in aesthetic, cultural, or other domains, is also a political force that is as local as the classroom where the skills practiced through conversations and disagreements about art, philosophy, and other areas of humanistic concern can be applied to many other domains of decision and action.”
[17] - Rodowick, An Education in Judgment, p. 14.
[18] - Massimo Riva, “Beyond the Mechanical Body: Digital Pinocchio,” in Pinocchio, Puppets and Modernity: The Mechanical Body, ed. Katia Pizzi (New York: Routledge, 2012), pp. 201 ff.
[19] - Riva, "Beyond the Mechanical Body," pp. 208 ff.
[20] - Dante, Inferno (XXVI, 119-20): “fatti non foste a viver come bruti, / ma per seguir virtute e canoscenza.” Trans. Allen Mandelbaum.